Overview

Available on all packages upon request. Only in Nigeria and South Africa.

Unstructured Supplementary Service Data (USSD) is a messaging channel that integrates with Chat Flow (Clickatell's workflow-building platform) to enable high-speed, interactive communication.

With USSD, customers can interact with remote applications from their mobile devices in real-time, without an internet connection.

Using USSD

USSD is an effective channel for services such as mobile banking and mobile commerce.

The USSD channel equips businesses to do the following:

  • Self-services: Allow customers to do service registrations, make service queries, and make reservations.

  • Acquisition services: Allow customers to sign up for services, and facilitate customer acquisition through campaigns and advertisements.

  • Financial services: Allow customers to manage bank accounts (e.g., check account balances, change pins, and make payments and transfers), top-up prepaid products, and generate OTPs.

  • Information services: Send news, weather, or sport updates to customers.

USSD benefits

Businesses get the benefit of:

  • Simple, engaging messaging with customers.

  • Reaching customers via a low-cost channel.

  • Support for a high volume of transactions and throughput.

  • Secure interactions, as information is not stored or entered on the customer's mobile device

  • Seamless integration with APIs.

  • New business opportunities in USSD banking and mobile commerce.

Customers get the benefit of:

  • Self-service experiences.

  • A channel that's affordable and easy to use.

  • Secure transactions.

  • Access to 24/7 support and time-critical notifications.

  • Usage without any internet connection, data, or smartphone.

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