A list of common terms and definitions used on the Chat Flow platform.



Action nodes

Action nodes define the various internal processes that can be carried out by the Chat Flow platform.


Application programming interface - the code that allows two software programs to talk to each other in a defined manner, like a web service.


Pre-configured integration points to external APIs.


Shortcuts to enable simple navigation for end-users. These shortcut words act as a catalyst to speed up the interaction for a user by routing them to specific flows/ flow steps when interacting with your brand via various channels provided on Chat Flow.


A container representing an interaction or action. Your workflow is built up of different types of nodes.


This Chat Flow feature allows you to test the end-user experience of a workflow.


Regular expression (sometimes called a rational expression) is a sequence of characters that define a search pattern. Usually such patterns are used by string searching algorithms for "find" or "find and replace" operations on strings, or for input validation. It is a technique developed in theoretical computer science and formal language theory.


The USSD codes/subcodes and the associated workflow

Chat Flow

A web-based workflow management application from Clickatell.

User-facing interactions

These nodes define the interaction between the end-user and the Chat Flow platform.


Unstructured Supplementary Service Data - a Global System for Mobile (GSM) communication technology that is used to send text between a mobile phone and an application program in the network


A value that can change, depending on conditions or information passed to the program


A sequence of nodes that the user will progress through